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NTI sees marketing and sales plans evolve; business community continues to invest in NonStop.



News continues to be bleak when it comes to events. For the NonStop community it’s more a case of there being plenty of support for events even when they cannot take place along traditional lines. The NonStop community has always been a community that enjoys opportunities to network but 2020 is a year in transition. For the foreseeable future it looks as though all events will be virtual!

Questions are now being asked as to whether this is the new reality. The new normal, if you like. However, history shows that communities adapt rapidly to changing conditions and as much as we like to network, it seems more than likely that virtual events will become increasingly fashionable. It’s hardly likely following investments in support of virtual events to see them fade away.

News out of Europe has just been received informing us all that the pan-European event hosted by GTUG will not go ahead as planned. Already postponed once, moving back from May to be rescheduled for September, the travel restrictions in place for most of the NonStop community meant that the likelihood of NonStop users showing up was getting slimmer by the day. GTUG will now be holding a virtual event the details of which will be publicized shortly.

For NTI this news didn’t come as a surprise. Having said that, NTI is fully behind virtual events and will be supporting GTUG to the fullest – hope you tune in to hear the presentations. Like many of our peers supporting the NonStop user community, we have become adept at working with Webinars, Podcasts, GoTo meetings, Zoom video conferencing and more. It’s just the way of the world these days and wherever you find the NTI team, they can be online ready to help in any way that they can.

One of the more obvious aspects of traditional events had been the opportunity to see vendor partnerships at work. The NonStop vendor community has always fostered cooperation between vendors and at NTI we have enjoyed working with many familiar names. Going virtual, we can only talk about these partnerships but rest assured, between the various management teams there is even more cooperation going on that we can recall seeing in the past.

Taking this one step further, we are really pleased to be able to talk about the success NTI is enjoying with the partnership it has with TANDsoft. We are pleased with the willingness of the NonStop community to embrace our latest product offerings FS Compare and FS Repair. Equipped with these products we are also pleased to see the NonStop community willing to entertain migrating off legacy offerings, poorly supported, to DRNet®. As for your team at NTI this has been an encouraging sign as NTI continues to invest in solutions best suited to day’s new world of edge-to-core “everything-as-a-service” model for hybrid IT.

Partnerships and migrations were the theme of the most recent article published in NonStop Insider, NTI applauds the commitments companies are making to NonStop; Business Continuity remains a priority. According to Tim Dunne, NTI’s Global Director, Worldwide Sales:

“It’s been a very good quarter for NTI in spite of all that we have been subject to as COVID-19 continues to infect our communities.

 “Having introduced TANDsoft’s FS Compare and FS Repair to our customers where we knew there would be a real need we have now seen interest in both products grow considerably.

“Providing even more encouragement for us here at NTI has been the traction we see developing that confirms DRNet® as a capable, direct replacement for alternative incumbent replication technologies.

“This upward trajectory in sales that we were confident would happen for some time now is just further proof of how well we are addressing the needs of NonStop users. This has led to several ‘new logo’ initiatives underway for our premier business continuity product offering, DRNet®.”

To read this article published in the July 2020 issue of NonStop Insider, simply click on the hyperlink above or cut and paste this link into you browser –

https://www.nonstopinsider.com/uncategorised/nti-applauds-the-commitments-companies-are-making-to-nonstop-business-continuity-remains-a-priority/

Should you have any questions at all for your NTI team on any of its product offerings, just email us or call any member of our sales team directly. And look for further updates from HPE and the NonStop team as to how to register for any upcoming virtual events where we hope to see you all! 

https://network-tech.com/


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